Video Games

Until recently, I haven't been a big fan of video games.  Most of them seem very similar and they tend to lose their novelty after the first couple times I play them.  The last games I played regularly about were the GTA series on PS2 (hey, we all need a way to vent and soliciting prostitutes/stealing cars/beating up innocent people/killing cops is a great way to do it! - although driving right after playing is ill-advised).

But, now, there's a new crop of video games that are ridiculously interactive and more fun than anything that's come out in the past 20 years.  With games that have specialized controllers like Guitar Hero and Karaoke Revolution to consoles like the Wii, the idea of video games has a whole new meaning.  

I played Wii Sports this weekend at a friend's place, and it definitely matched the hype.  Instead of giving the advantage to players who can memorize a bunch of button sequences, the advantage now clearly goes to the person who is the most into the game.  I suppose we'll still have to wait for a truly interactive video game system, but the Wii is the closest we've gotten.

I don't know why they didn't introduce this idea on home consoles earlier.  Companies were too focused on improving the graphics with each of their consoles (and essentially relying heavily on their established customer base) that they didn't realize they could revolutionize the way video games are played and designed just by modifying the user interface.  Arcades rely on this sort of "trick" for most of their games, since there is no central controller design for all of the games to share.

In retrospect, it seems obvious. But it's a whole different story to suggest giving up the graphics fight in favor of a complete redesign of the game system (especially at the risk of losing one's job).

I'm sure there's a great business lesson here about underestimating markets and thinking outside the box.